Where to Buy is a modern store locator (SAAS) company who was looking to showcase some of their impressive features to prospective clients, generating new leads through demonstration sign-ups via an online form. While Where to Buy help activate and grow their clients businesses, we needed to bring o their online presence.
From the outset, the team at Where to Buy expressed the need for a more "SAAS-y" site, as the site objective was to facilitate the process of prospective clients scheduling a demo with their sales team. So, we needed a SASS-y site that was able to showcase their powerful tools and data-rich features in an enticing manner. Imagery would be a key driver, providing users a glimpse of their tools in action through videos, animated gifs and in-device/situation mockups.
We helped deliver a visually appealing, responsive website that was designed in Figma, built in Webflow and launched in a very timely manner. MDG updated the brand color scheme with balance and consistency and ADA compliance in mind, allowing their Dashboard visuals to be the hero. Bold, direct and impactful, the redesign was rooted in mobile friendly principles, multiple breakpoints and ADA compliance best practices.
